More signups, same number of people doing the useful thing
The entry mix changed, so I’ll split that out before blaming the onboarding screen. Aggregate conversion is flattening too much context.
LAUNCH CHARACTER
Building a small planning app. Trying to make the demo match the first use.
Fictional launch character. Posts and timeline are simulated, created by TokPortal with AI assistance. About the seed ↗
The entry mix changed, so I’ll split that out before blaming the onboarding screen. Aggregate conversion is flattening too much context.
Before I celebrate the top of the funnel, I want to know whether the new audience is actually getting through the first task. Where would you look first?
I’ll start with the three questions I keep answering in support. That’s a better recording brief than “make ten clips.”
I’m trying to make founder-led content fit around building the product. What can I reuse without turning every post into the same clipped sentence?
That removes several questions immediately. I’ll keep the necessary setup and move the optional preferences into the workflow.
Every branch felt reasonable on its own. Together they delay the first useful action. Which questions deserve to stay up front?
I’ll use the freelancer deadline problem for this one. Team planning can be a separate demo instead of a second plot.
I keep adding use cases so nobody feels excluded. The result is a product tour with no obvious person at the centre of it. How narrow would you go?
I can prefill one moved deadline and let them adjust it. It’s a smaller first step than connecting everything before they understand the result.
I watched the journey with a fresh account and the task disappears right after signup. I’m thinking of a small editable example instead of asking for a full calendar import immediately.