@Officialericaaam
ER 21.20%•663,661 followers•366 videos
TV| Beauty| Lifestyle| Fashion Dallas, TX 💌erica@kensingtongrey.co
Analyze another profileLast update: May 23, 2026
🚀 Engagement thermometer21.20%
Excellent
🚀 Excellent engagement: double down on series and expand distribution.
Profile metrics
Followers
663,661
Following
194
Engagement rate
21.20%
Total videos
366
Estimated rental income
$10,266/mo
Range: $7,186 – $13,346 · $228/post · Niche: Beauty
Renter Readiness: 94/100
Activate Renting → Earn MonthlyEstimate based on public data. Connect your account on TokPortal Renting for your exact price.
Shareable passport for @Officialericaaam
View public passport →Recent posts analytics
Based on the last 10 videos
Avg views
421,547
Avg likes
86,521
Avg comments
382
Avg shares
2,450
Which metrics matter?
- Followers — Audience size. A baseline for benchmarking growth and reach.
- Engagement rate — Interaction via likes, comments, and shares relative to views.
- Total videos — Posting volume. More posts usually improve discovery and learning.
- Total likes — Cumulative appreciation; use alongside engagement rate.
Engagement tiers
| Tier | Range | Interpretation |
|---|---|---|
| Very low | < 1% | Content likely not resonating; revisit hooks and topics. |
| Low | 1–3% | Basic traction; improve pacing, headline clarity, and relevance. |
| Good | 3–5% | Healthy engagement; double down on proven formats. |
| Strong | 5–8% | High resonance; expand series and collabs. |
| Excellent | > 8% | Standout performance; consider scaling and cross-platform. |
Pros & cons
Trade-offs
- −Dependent on public data
- −ER sample uses a limited recent window
Benefits
- ✓Fast profile overview
- ✓Simple engagement estimate
- ✓No login required for public accounts
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